PROVEN AI-POWERED DIGITAL EXPERIENCES
As a Certified Drupal AI Partner we deliver measurable impact through trusted solutions for real-world use-cases.
The question isn’t if you need AI – it’s how
Many organisations know they “need AI” – but few know how to use it in ways that bring tangible results.
We help you identify where AI creates real value across your digital platforms – from summarisation, SEO/AIO, translation and classification, to AI-powered search experiences and automation.
Our mission: to make AI practical, transparent and directly beneficial to your business.
We don’t just use AI -
we make it work for you
Content summarisation
Summarize in Seconds, Not Hours Transform lengthy articles, PDF documents, or blog posts into concise summaries automatically. You can instantly generate teasers, key takeaways, TL;DRs, or social snippets directly within your CMS - keeping your readers engaged without the scroll fatigue.
Improve user experience and save your editorial team hours of manual copywriting.
Chatbots & assistants
Conversational Intelligence, tailored using your data - only the data that you want to be share and exactly the way you want it to be used. Empower your visitors, users and your editors with Drupal AI. Whether it’s an on-site chatbot capable of answering complex questions or an administrative assistant orchestrating content updates and helping with advanced site features, our AI tools make your digital experience smarter, faster, and more responsive. By integrating with your Drupal content, these assistants provide instant, accurate answers to customer queries.
Guide users through complex workflows, structured content generation and capture leads - all while reducing the load on your support team.
Personalised content & features
Create Experiences as Unique as Your Users. Instead of one-size-fits-all content Drupal AI analyzes user intent and preferences in real-time to deliver hyper-personalized recommendations and layouts. From custom news feeds to predictive product suggestions, ensure every visitor sees exactly what matters to them. Dynamic Content Injection and Semantic Profiling are the key techniques that lead to lower bounce rates.
AI-driven calls-to-action (CTAs) can outperform generic ones by over 200%.
Automated tagging & classification
End Manual Tagging Forever. Let AI handle the heavy lifting of content organization. Automated AI classification tools analyze text and images upon upload, instantly applying relevant taxonomy tags and categories.
Ensure consistent site structure, improve internal search, and free your editors to focus on creation rather than administration.
Text to speech
In the Drupal AI ecosystem, Text-to-Speech (TTS) is no longer just a robotic accessibility tool. It has evolved into a sophisticated way to create high-fidelity audio versions of your content, powered by industry leaders like ElevenLabs and OpenAI. Give your audience the choice to read or listen. Custom Voice Cloning: Use specialized providers to maintain brand consistency with a unique voice trained specifically for your organization.
Drupal AI converts your written content into natural-sounding speech, improving accessibility and providing a premium, multi-modal experience for every visitor.
Intelligent search - Search by meaning, not exact words.
Stop Losing Customers to "No Results Found". Your users don't always use the "right" terminology. With Drupal AI Intelligent Search, they don't have to. Also known as Semantic or Vector Search marks the evolution from matching words to understanding meaning. By integrating Drupal’s Search API with vector databases, your site can answer "what the user meant," even if they don't use the exact keywords found in your content. Whether a visitor asks a full question or uses synonyms, they’ll find the most relevant content every time.

It’s possible to combine traditional search filtering with semantic similarity for the ultimate precision or display dynamic, contextual answers and summaries above traditional results to better address user intent.
Image similarity search
Image Similarity Search (also known as Reverse Image Search) enables searching by the visual content of an image, rather than by filenames or manually entered alt text. It finds matches based on visual patterns, colors, and composition. You can upload a reference image or select an existing one to instantly find visually similar assets in your Media Library.
Stop Duplicate Uploads with AI Image Matching.
Data cleaning & normalisation
Legacy migrations and diverse contributor inputs often leave your site with a "data debt" of inconsistent formatting. With Drupal AI Data Normalization, we can automate the cleanup. AI Automators can reformat dates, standardize address fields, fix erratic capitalization, strip hidden HTML characters and even rewrite inconsistent product titles to follow your brand’s specific style guide - all without a single manual edit.
Audio/Visual Normalization is also possible using specialized providers like Auphonic to normalize audio levels and reduce background noise for media assets.
Automated translations
Drupal AI’s automated translation tools allow you to localize entire pages with a single click. Unlike standard machine translation, the AI-driven approach understands context, preserving your site’s layout, formatting, and technical terminology across dozens of languages - dramatically reducing your time-to-market.
Drupal has long been recognized as the leading CMS for multilingual content, and it continues to hold that position in the AI era - whether through one-click or automated background translations, or complex, curated translation workflows with approvals.
AIO (SEO for AI)
The way users find information has changed. They no longer just click links; they ask AI tools like ChatGPT for answers and read AI-generated summaries directly on Google results pages. Traditional SEO is no longer sufficient in the age of AI search and Large Language Models (LLMs).
Drupal AIO (Artificial Intelligence Optimization) ensures your content is structured to be understood, trusted, and cited by LLMs. By optimizing your data for semantic relevance, clarity, and AI readability, we help position your brand as a trusted source that AI engines use when answering user queries.
We can transform your site into an AI-friendly knowledge hub by adding structured content and metadata, generating AI-optimized Markdown, and implementing llms.txt to provide curated guidance for LLMs. This ensures your content is among the first sources LLMs discover - and the last they forget - when responding to customer questions.
Drupal AIO tooling can also support more restrictive AI strategies by generating alternative, LLM-targeted content while keeping your primary content protected.
AI isn’t the future – it’s already built into Drupal.
Drupal was architected with the future in mind – long before AI became mainstream.
Its flexible, modular structure allows seamless integration with over 22 AI providers such as ChatGPT (OpenAI), Gemini (Google), and Azure AI (Microsoft) along with open-source LLM models and Vector databases for private data. Open source means transparency, security, and zero vendor lock-in.
Why BRAINSUM
- Early adopters of AI: We used AI tools internally long before they became mainstream; we bring practical insight, not theory.
- Drupal-first agency: As a Certified Drupal Partner we specialize in Drupal — its architecture, ecosystem and capabilities.
- Focused on outcomes: Our projects begin with understanding your business case. We focus on measurable impact.
- End-to-end implementation: From consultancy and roadmap through to build, deploy and ongoing optimisation — we’ve got you covered.